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Automation & AI Operating Infrastructure for Civil Engineering Firms

Stop running on hours. Start operating on infrastructure.

Most automation vendors sell to everyone. We build for one kind of firm: the one where the principal sells the work, seals the drawings, and still answers for the invoice. In that firm, pursuit hours, project status, and cash all route through one person. Not because the principal wants it that way, but because the structure requires it. We think that structure is the problem worth solving. Your Better Brand (YBB) builds automation and AI operating infrastructure for seller-doer civil engineering firms where the day-to-day still runs through the principal. To help them win work, deliver results, get paid, operate the firm, and always know where the business stands.


Our Team

Meet the people behind the work.

Jerry Hernandez headshot
Sight Optimistic, An Attained Pack Allegiance, Passionate Pursuit

Jerry Hernandez

Founder & Operator

Twon Pearson headshot
Silent moments flow, Graceful as a river's song, Beauty whispers, stay

Twon Pearson

Creative Director

Travis Hanneman headshot
Wandering winds guide, New horizons unfold wide, Journey's tale untold

Travis Hanneman

Software Developer


Everything We Do
RFQ & RFP Tracking | Go/No-Go Scoring | SOQ & Proposal Assembly | Fee Estimating | Contract & Handover | Pursuit Pipeline | CRM Setup
Project Status Visibility | Deliverable Tracking | Client Communication | Invoicing | AR Follow-Up | Hours Visibility | BQE Core & QuickBooks Integration
Executive Dashboards | Utilization & Realization Reporting | Cash Flow Visibility | OKR Tracking | Weekly Operating Cadence | SOPs | Onboarding | Decision Logging | Risk Management